Rointe Launches Its Most Advanced Electric Heating Range Yet – Built for Pros, Designed for the Future

Rointe has launched its most intelligent and efficient electric heating range to date, marking a major leap forward in smart climate control. At the heart of this next-generation collection is Smart Adaptive Technology — an advanced self-learning system that adjusts heating output in real time based on user behaviour, weather patterns, and occupancy.

This new range also introduces upgraded radiators, towel rails, our new storage heaters and upgraded underfloor systems — all redesigned for improved performance, better thermal retention, and full integration with the Rointe NEXA app. With built-in Wi-Fi Direct, zonal control, energy monitoring, and a simplified setup for installers, Rointe delivers a connected ecosystem tailored to the needs of modern homes and future energy standards.

From enhanced user comfort to faster installations and improved EPC ratings, this launch signals a smarter, more efficient future for electric heating — backed by four decades of Rointe expertise.

Smarter Inside: What’s Changed in the Technology

The new Rointe range introduces a powerful upgrade in energy-efficient electric heating: Smart Adaptive Technology. This intelligent control system marks a significant departure from traditional heating logic, moving beyond standard PID (Proportional-Integral-Derivative) systems to deliver a smarter, more intuitive experience.

While PID technology adjusts power based on simple temperature deviations, Smart Adaptive goes several steps further. It continuously learns from user behaviour — recognising usage patterns, room size, thermal mass, external weather conditions, and even manual overrides. This allows each heater to adapt its energy output dynamically, rather than cycling between fixed states. The result is a smoother, more stable temperature and a significant boost in efficiency.

Compared to older systems, Smart Adaptive reduces overall energy consumption by up to 10%, improves temperature stability by 25%, and delivers heat 30% faster. These aren't just incremental gains — they redefine what’s possible in modern smart electric heating.

Beyond internal intelligence, the entire range now features WiFi Direct connectivity, eliminating the need for external hubs or gateways. This means faster installation, fewer connection failures, and no additional hardware cluttering the living space — a clear advantage over competing systems that rely on third-party devices to connect.

All new products are fully integrated with the Rointe NEXA app, creating a seamless and unified connected heating system. With NEXA, users can:

• Control every Rointe device in the home from a single app
• Set hourly schedules and create custom heating zones
• Monitor real-time energy usage and access performance insights
• Activate geolocation, Night Mode, or Away Mode for added savings

Smart Adaptive Technology, together with WiFi Direct and the NEXA ecosystem, delivers a truly next-generation heating experience. For installers, it means simpler commissioning and fewer callbacks. For users, it guarantees greater comfort, lower bills, and a system that works around their life — not the other way around.

This is not just an update. It’s a reinvention of what smart heating should be.

Complete Comfort, Total Control: The Rointe 360° Heating & Climate Range

Rointe’s new product range represents a comprehensive, future-ready solution for the entire home — not just individual rooms. From heating to hot water and even climate control, this full 360° portfolio is designed to work together seamlessly under one intelligent ecosystem. Every product is engineered to offer superior efficiency, comfort, and connectivity.

Next-Gen Electric Radiators with Smart Adaptive Intelligence

The new generation of Rointe electric radiators marks a significant leap forward in intelligent heating. At the heart of this evolution is the integration of Smart Adaptive Technology — a proprietary algorithm that optimises consumption by analysing user habits and real-time conditions. The result: up to 30% less power required to stabilise the temperature, 25% less energy needed overall, and 10% more precise comfort compared to traditional PID-based systems.

But the innovation doesn’t stop there. Rointe’s radiator line-up now includes standout models with distinct upgrades:

Kyros – Now Smarter, Stronger, and Sleeker

The popular Kyros range has received a complete refresh:

• Now built with higher-quality aluminium for better durability and thermal response.
• Integrated WiFi connectivity and Smart Adaptive logic.
• Newly available in a striking textured black finish, alongside classic white — adding a bold option for contemporary interiors.
• Retains its familiar interface for easy manual control, now enhanced by app compatibility for scheduling, monitoring and automation.

You can browse the Kyros range on our website here

Eoniq – The Future of Minimalist Heating

Formerly known as the Series D, the Eoniq radiator range introduces a revolutionary design:

• A new 3-button minimalist control panel encourages intuitive use while promoting full app-based control.
• Built for users who prefer seamless connectivity and sleek aesthetics.
• Features the latest WiFi Direct integration — no need for gateways or external hubs.
• Designed to be the most discreet and powerful radiator in its category, combining silent operation, Smart Adaptive logic, and fully customisable energy management through the Rointe NEXA app.

All models across the new radiator portfolio comply with LOT20 regulations and are engineered to meet and exceed the Future Homes Standard and Part L requirements. Whether for residential upgrades, social housing or new builds, Rointe’s radiators are now smarter, more efficient, and easier to install and manage than ever before.

With precise temperature control, adaptive learning, and full integration into Rointe’s 360° ecosystem, these radiators don’t just heat — they think.

ONYX Storage Heaters: Redefining High Heat Retention with Smart Adaptive Inverter Technology

The new ONYX high heat retention storage heater sets a new benchmark in electric heating by addressing the core limitations of traditional storage models: uncontrolled heat loss, limited flexibility, and poor EPC performance.

With an industry-leading 60% heat retention, ONYX preserves warmth for up to 16 hours — significantly longer than standard storage heaters. This means less reliance on daytime boost, more stable temperatures throughout the day, and real savings on energy bills. In fact, ONYX is designed to release heat only when it's actually needed, not just when the grid is off-peak.

This exceptional performance is supported by a suite of smart features:

• High-density insulation and thermal core redesign maximise internal storage capacity and minimise losses.
• Fan-assisted output delivers warmth gradually and evenly, avoiding sudden spikes or heat depletion before evening.
• Smart Adaptive Inverter Technology fine-tunes energy input and output, helping reduce stabilisation power by up to 30% and lowering total energy consumption by up to 25%.
• WiFi Direct connectivity ensures full app control via Rointe NEXA, with no external gateways required — giving users precise scheduling, zonal control, and live energy monitoring.
• Optimised for off-peak and dual-rate tariffs, ONYX shifts consumption to cheaper, cleaner hours, directly improving EPC ratings and reducing carbon footprint.

For properties looking to decarbonise without disruptive retrofits like heat pumps, ONYX offers a low-impact upgrade path that aligns with Part L, LOT20, and the Future Homes Standard. Whether for housing associations, rural developments, or homeowners seeking better energy performance, ONYX delivers powerful heating, full control, and real-world efficiency — all in a slim, installer-friendly design.

This isn’t just a new storage heater — it’s the future of electric heating, engineered to perform, retain, and comply.

Smarter Towel Rails for Everyday Comfort and Intelligent Control

The latest generation of Rointe towel rails blends functional luxury with advanced technology and premium build quality. More than just a bathroom accessory, these towel warmers are now a central part of a connected home heating system — delivering consistent warmth, energy efficiency, and full user control.

All new towel rail models now include Optimizer Energy Plus — a proprietary technology that ensures up to 62% of the energy consumed is directly converted into heat, reducing overall consumption without compromising performance. The result is faster heating, longer warmth retention, and maximum efficiency in daily use.

Smart control is at the heart of the new range. WiFi-enabled models connect seamlessly to the Rointe NEXA app, allowing users to:

• Set custom schedules by time and day
• Adjust temperature in real time
• Monitor individual product performance
• Activate energy-saving modes like Night or Away
• Access usage history to identify savings opportunities

This functionality removes guesswork from comfort and helps users reduce their bills — whether they’re at home or away.

All towel rails feature a high-performance thermal fluid that circulates evenly to avoid hot or cold spots, and are constructed using corrosion-resistant, high-quality materials for extended durability — a critical factor for humid environments.

These towel rails are manufactured using high-quality corrosion-resistant materials and precision electronics designed to perform in humid environments over time. All models are compliant with LOT20 and support low-carbon targets under the Future Homes Standard.

NeØ – Smart Intelligence with Full Control Panel

The NeØ towel rail redefines smart bathroom heating. It is the only model in the Rointe range with a front-facing digital control panel, providing direct access to temperature settings, daily programming, and advanced functions without relying solely on the app.

Key features include:

• Smart Adaptive Technology for automatic performance optimisation
• WiFi Direct connectivity with no external gateway required
• Voice assistant compatibility
• Available in 300 W, 500 W and 750 W, in white, black, chrome, oyster white, pearl beige and dark grey

With its powerful intelligence, design flexibility and high-end finish, Neo is the standout solution for users who want total control at their fingertips.

Orion – Sleek Design, Advanced Performance

Orion brings together minimal design and robust smart features. Its side-mounted digital control panel offers discreet management, while WiFi-enabled versions allow full integration into the Rointe NEXA app for real-time programming and usage analysis.

Key highlights:

• Available in RAL 9016 white, RAL 9005 black, and chrome
• Thermal fluid circulation for fast, even heating
• Ideal for modern homes and style-conscious refurbishments

Orion combines performance, control, and contemporary aesthetics — making it one of the most popular choices for both residential projects and hospitality spaces.

Sublime – Designer Heating for High-Spec Projects

Sublime is a statement piece for bathrooms that demand both form and function. Its architectural frame and open bar design allow towels to be hung with ease, while its efficient heating core ensures fast performance and minimal energy waste.

Features include:

• Premium finishes including textured black, chrome, and matte white
• Available in multiple heights and wattages
• Compatible with NEXA app for smart scheduling and temperature control

Ideal for luxury developments and bespoke installations, Sublime proves that intelligent heating can also be a design feature.

Genius Thermostat: Centralised Control of Your Entire Heating System

In the new generation of Rointe solutions, the Genius thermostat plays a crucial role. Far from being just another digital interface, Genius acts as the central brain of your connected heating installation — offering users a seamless, intelligent, and efficient way to manage comfort throughout the home.

Designed to work with all WiFi-enabled Rointe products — including radiators, towel rails, storage heaters, and underfloor heating — Genius allows users to take full advantage of zonal control, energy optimisation, and automation. Its elegant high-definition touchscreen provides quick access to temperature settings, schedules, and performance data in real time.

One Device. Total Control.

Genius enables homeowners to centralise the management of every Rointe-connected device from a single point in the property. Whether it’s adjusting the towel rail in the bathroom, reducing the radiator temperature in the guest room, or scheduling underfloor heating in the kitchen — everything is accessible through the Genius interface or remotely via the Rointe NEXA app.

Smart Room Sensing

Unlike conventional thermostats that read temperature locally per device, Genius offers a single-room reading point to improve precision across all connected equipment in the same zone. This ensures more accurate climate control, optimised energy usage, and consistent comfort in each room — without overheating or waste.

WiFi Direct. No Hubs Required.

Thanks to Wi-Fi Direct technology, Genius connects directly to your home network and the cloud — without the need for external gateways, additional routers, or proprietary hubs. This reduces installation complexity and costs while increasing system reliability.

Anytime, Anywhere Access

Whether you’re at home or away, Genius stays synced with the Rointe NEXA app, giving you full remote access from your smartphone. Monitor your energy use, adjust the heating before you arrive, or activate Night Mode, Geolocation, or Away Mode with just one tap.

Complete Climate Control: Heating, Hot Water, Outdoor & Cooling Solutions

Rointe’s commitment to innovation goes far beyond radiators and towel rails — the new range delivers a comprehensive 360° heating and cooling system designed for year-round comfort, energy efficiency, and smart integration.

The underfloor heating solutions have been enhanced with upgraded thermostats and precise temperature sensors, providing invisible, even warmth throughout the home. Fully integrated with the Rointe NEXA app, users can now zone their heating by room, control it remotely, and schedule operation for maximum efficiency and comfort. This makes it ideal not only for new builds, but also for renovations that prioritise clean design and discreet climate control.

In domestic hot water, Rointe’s new electric water heaters offer faster recovery times, advanced anti-legionella cycles, and smart functions that learn from usage patterns. This ensures users get the hot water they need, when they need it — while minimising unnecessary consumption and aligning with the latest EPC and energy regulations.

The outdoor heating range includes high-efficiency infrared heaters engineered for patios, terraces, and semi-open spaces. Built with IP-rated protection and robust materials, they provide instant directional warmth with low consumption — ideal for both residential and commercial outdoor areas.

For warmer months, the new air conditioning and cooling systems deliver powerful yet silent performance with smart inverter technology and full Rointe NEXA app integration. Whether cooling one room or managing multiple zones, these systems offer remote access, geolocation automation, and energy-saving modes within the same connected ecosystem.

Together, these solutions position Rointe as a leader in smart, all-electric climate control — offering one brand, one app, and one fully connected experience across heating, hot water, and cooling.

Built for Professionals. Designed for the Future.

Rointe’s new electric heating range is more than an upgrade — it’s a transformation. With Smart Adaptive Technology at its core, WiFi Direct connectivity across devices, and seamless integration through the Rointe NEXA app, this next-generation system offers unmatched control, efficiency and intelligence. From high-retention ONYX storage heaters and redesigned radiators to smart towel rails, centralised thermostats, underfloor heating, hot water systems, and climate control solutions, Rointe delivers a complete 360° solution — all from one brand, one ecosystem, and one app.

Built for installers, developers and wholesalers. Designed for the modern home. Ready for the future of low-carbon living.

Rointe at 40: Looking Ahead

Celebrating 40 years in the electric heating industry, Rointe stands at the forefront of innovation and reliability. From pioneering early digital radiators to today’s intelligent, connected ecosystems, the company has continually redefined what efficient electric heating can be. This new range represents the culmination of four decades of engineering excellence, user feedback, and market insight — all packaged into smarter, more sustainable solutions.

Looking ahead, Rointe remains committed to driving the industry forward. With a focus on energy efficiency, smart home integration, and sustainable manufacturing, the brand is already working on future-ready solutions that respond to the evolving needs of homes and buildings across the UK, Ireland and Europe. As legislation tightens and expectations rise, Rointe is ready — with technology, experience, and a vision that goes beyond heat.

This is electric heating — reimagined.